Broadway Show Ticket Sales Analysis w/e 5/10/2015

This week’s notable movements on Broadway are:

“An Act of God” Off to Brilliant Start

An Act of God began previews this past week on May 7, 2015 at Studio 54. Starring Jim Parsons, this not quite one-man show is written by David Javerbaum, based on his comedy book called “The Last Testament: A Memoir by God.” Jim Parsons, who plays God in this play, has proven to be almost the equivalent in terms of box office numbers. In its first partial week of four performances, the show brought in $477,703, which represents 93.01% of its gross potential. Though this isn’t the best it could possibly do, this is very good for a small size play opening at an unusual time when the rest of Broadway is hot from Tony nominations. The show is directed by Joe Mantello, who has helmed such works as Airline Highway, The Last Ship, and Casa Valentina. With a top ticket price of $349.00, the average paid admission was $129.04. At this rate, it filled up to an average audience capacity of 92.0%. Chances are that by next week, these numbers will continue to creep upwards, if this comedy proves to be as hilarious as its buzz suggests

Boosts for “It’s Only a Play,” “On the Twentieth Century,” and “Something Rotten!”

In the week ending May 10, 2015, three shows saw their weekly grosses increase in the six figures. It’s Only a Play, which was somewhat snubbed in the Tony Award nominations with only a nod for its supporting actor Micah Stock, saw an increase in ticket sales this past week of $110,070, reaching the gross of $694,112 across the eight performances. Although this is not very good for a show that was once competing with big musicals in the millionaire dollar range, the increase shows that audiences are still interested in this Terrence McNally play with a starry cast. Furthermore, On the Twentieth Century and Something Rotten! both saw an increase in ticket sales following their Tony nomination recognition. On the Twentieth Century, which was nominated for Best Revival of a Musical among other honors, had a weekly gross this past week of $595,851, which is an increase of $106,164 from the week before. That represents 72.48% of its gross potential, by far the highest percentage reached thus far in the run. Furthermore, Something Rotten! saw an increase in ticket sales following the announcement of its nomination for Best Musical, among the other heavy hitting new shows. This past week, the weekly gross was $903,211, which represents 87.18% of its gross potential. This is an increase from last week of $102,178. In every week since this musical began performances, its box office has been on a steady incline. With the Tony buzz, chances are the show will keep on selling increasingly well.

The following are the Broadway ticket sales numbers for the week ending May 10, 2015:Broadway-Show-Ticket-Analysis-05-10-15

Show Name GrossGross TotalAttn %Cap AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $552,694 5,821 80.22% $94.95
AIRLINE HIGHWAY $175,953 3,608 71.93% $48.77
ALADDIN $1,422,347 13,766 99.87% $103.32
AN ACT OF GOD $477,703 3,702 92.00% $129.04
AN AMERICAN IN PARIS $1,298,817 13,187 98.18% $98.49
BEAUTIFUL $1,075,887 7,503 91.41% $143.39
CHICAGO $633,554 7,840 90.74% $80.81
DOCTOR ZHIVAGO $537,474 8,578 72.55% $62.66
FINDING NEVERLAND $1,041,008 10,650 88.51% $97.75
FISH IN THE DARK $1,190,948 8,701 101.36% $136.87
FUN HOME $571,496 5,918 101.34% $96.57
GIGI $434,201 6,179 55.81% $70.27
HAND TO GOD $400,886 5,061 80.90% $79.21
HEDWIG AND THE ANGRY INCH $425,224 5,147 73.02% $82.62
IT SHOULDA BEEN YOU $409,488 6,021 74.37% $68.01
IT’S ONLY A PLAY $694,112 6,949 80.65% $99.89
JERSEY BOYS $630,632 6,398 65.13% $98.57
KINKY BOOTS $929,720 9,124 80.09% $101.90
LES MISÉRABLES $583,967 7,455 66.14% $78.33
MAMMA MIA! $700,567 8,028 86.06% $87.27
MATILDA $762,461 9,709 84.75% $78.53
ON THE TOWN $202,745 4,425 59.03% $45.82
ON THE TWENTIETH CENTURY $595,851 5,719 99.01% $104.19
SKYLIGHT $763,767 6,397 99.70% $119.39
SOMETHING ROTTEN! $903,211 11,691 87.66% $77.26
THE AUDIENCE $1,167,241 7,539 100.75% $154.83
THE BOOK OF MORMON $1,446,131 8,744 102.53% $165.39
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $682,260 6,839 83.98% $99.76
THE KING AND I $951,532 8,376 100.00% $113.60
THE LION KING $1,701,798 11,480 96.47% $148.24
THE PHANTOM OF THE OPERA $788,386 9,878 76.93% $79.81
THE VISIT $208,078 3,958 54.91% $52.57
WICKED $1,469,322 13,067 90.39% $112.45
WOLF HALL PARTS ONE & TWO $630,653 5,810 52.51% $108.55
Totals $26,460,109 263,268 83.50% $97.62

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

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Carly White
Carly graduated University Of Toronto, Theatre and Performance program. She has written for various publications including art-speaks, Pembroke Daily Observer, Toronto Star - Performing Arts Section, The Canadian Post and more recently the Village Voice and the New York Daily News. As a member As a member of the Barrow Group, her specialties include performance stage production and talent casting.
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