Broadway Show Ticket Sales Analysis w/e 6/9/2013

Lucky Guy Broadway ShowTOTAL BROADWAY TICKET SALES RISE
The first week of June saw a small increase in Broadway’s total ticket revenue.  Ticket sales went up from last week’s $23,307,202 to $23,361,631.  As schools are letting out and tourists filling New York City, hopefully this bump bodes well for Broadway’s summer sales.

BETTE MIDLER VERSUS TOM HANKS
Two of the season’s biggest hits have been star vehicles Lucky Guy (featuring Tom Hanks) and the one-woman play I’ll Eat You Last: A Chat with Sue Mengers (starring Bette Midler), which are both selling extremely well each week.  Though Lucky Guy has easily been beating I’ll Eat You Last in total weekly sales due to its being in a much larger theater, the average paid admission numbers show that Midler’s fans are forking over more money for their tickets.  While Lucky Guy is selling tickets at an average price of $141.25, I’ll Eat You Last is earning an average of $145.89 for each ticket.  The only show doing better than that is The Book of Mormon, which has a mind-boggling average admission of $197.37.

ANN AT THE BACK OF THE PACK
Most of the shows currently playing on Broadway seem to be enjoying relatively healthy numbers, but there are stragglers.  The lowest-grossing show currently is Ann, which is not even filling half of its theater and has an average paid admission of $57.00.  But with good reviews and word-of-mouth bringing in a steady — if small — stream of audience members, the low cost of running a one-woman play has made it possible for the production to continue thus far.

The following are the Broadway ticket sales numbers from the week ending June 9, 2013:

Broadway Show Ticket Sales Analysis

Show Name GrossGross TotalAttn %Cap AvgPdAdm
ANN $227,618 3,993 44.85% $57.00
ANNIE $892,876 11,082 81.10% $80.57
CHICAGO $551,149 6,919 80.08% $79.66
CINDERELLA $888,246 10,039 71.67% $88.48
I’LL EAT YOU LAST: A CHAT WITH SUE MENGERS $791,577 5,426 99.76% $145.89
JERSEY BOYS $859,329 8,409 85.60% $102.19
KINKY BOOTS $1,411,574 11,436 100.39% $123.43
LUCKY GUY $1,361,346 9,638 101.92% $141.25
MACBETH $303,522 3,928 62.83% $77.27
MAMMA MIA! $718,464 8,439 70.42% $85.14
MATILDA $1,138,232 11,457 100.01% $99.35
MOTOWN: THE MUSICAL $1,395,663 12,139 100.69% $114.97
NEWSIES $867,823 9,332 98.44% $92.99
NICE WORK IF YOU CAN GET IT $591,160 7,291 63.33% $81.08
ONCE $782,041 7,661 90.43% $102.08
PIPPIN $931,349 7,914 99.92% $117.68
ROCK OF AGES $386,047 4,152 89.02% $92.98
SPIDER-MAN TURN OFF THE DARK $1,034,228 12,403 80.33% $83.39
THE ASSEMBLED PARTIES $347,250 4,389 84.40% $79.12
THE BOOK OF MORMON $1,727,367 8,752 102.63% $197.37
THE LION KING $1,868,936 13,513 99.36% $138.31
THE NANCE $501,724 5,864 80.02% $85.56
THE PHANTOM OF THE OPERA $1,010,069 11,775 91.71% $85.78
THE TRIP TO BOUNTIFUL $450,484 5,103 60.01% $88.28
VANYA AND SONIA AND MASHA AND SPIKE $553,053 5,619 89.25% $98.43
WICKED $1,770,507 13,035 90.07% $135.83
Totals: $23,361,631 219,708 85.32% $102.85

Broadway ticket sales raw data are provided courtesy of The Broadway League. All other data, text, opinion, charts and commentary are copyright © 2013 nytix.com.

The following two tabs change content below.
Michael Tubbs

Michael Tubbs

Finance and Stats at New York Show Tickets Inc.
Michael's passion for Broadway and statistics came together perfectly for his assignment as "Broadway Sales Analyst" at New York Show Tickets Inc. He loves to forecast future Broadway ticket sales, diagnose breaking trends and can spot Broadway show winners and losers long before the rest of the crowd. Favorite Celebrity: Ashton Kutcher