Broadway Show Ticket Sales Analysis w/e 8/30/2015

This week’s notable movements on Broadway are:

Continuing on a Downward Pattern Before Fall Season

In the week ending August 30, 2015, the Broadway industry as a whole continued to see a decrease in sales. Like last week, the majority of shows saw a decrease in ticket sales compared to the week before, but most of the numbers were not huge. Also like last week, the biggest decreases were seen by the highest grossing musicals, namely The Lion King and Wicked. Of the 24 shows that were running this past week, only four saw an increase in ticket sales. By far the highest increase was seen by On the Town, in its penultimate week of performances having announced the closure of the run. The show brought in a weekly gross of $914,434, which was an increase of $519,055 from the week before. Following this large six figure increase, the next biggest increase was seen by Hamilton, the buzziest new musical on Broadway. This week, the gross for Hamilton was $1,548,928, which is an increase of $92,175 from the week before. This is also the highest gross for Hamilton yet, reaching a remarkable 116.03% of its gross potential as increasingly hungry fans have a more and more difficult time finding tickets. The only other two shows that saw an increase in sales were Beautiful, with an increase of $15,043 to reach a weekly gross of $901,998, and Les Miserables, with an increase of $13,291 to reach a weekly gross of $754,427.

“On the Town” Sees Major Increase in Penultimate Week of Performances

Of the 24 shows that ran last week, the only six figure increase was seen by On the Town. Having been running in performances since it began previews on September 20, 2014, On the Town has had a difficult time consistently selling full houses in the gigantic Lyric Theatre. Formerly known as the Foxwoods, this is where the spectacle filled Spiderman: Turn Off the Dark had actors flying through the lofted ceilings to the balcony. On the Town is a much more traditional musical, and the dancers stick to the stage. Still, the Lyric is a very large venue to fill each night. As it was recently announced that the final performance would be September 6, 2015, audiences are taking notice and ticket sales increased by a great amount this past week. Whereas almost all other shows experienced a decrease in ticket sales, even the big musicals The Lion King, Wicked, and Aladdin, the biggest increase was seen by On the Town. This past week, the show brought in $914,434, which represents 51.08% of its gross potential. Though this is by no means stupendous, it is a significant increase – not only from the previous week’s percentage reached of gross potential of 22.09%, but also from the entire run. On the Town has not brought in this much money at the box office since its first week of performances – the week ending January 4, 2015 – when it brought in $968,359, representing 54.10% of its gross potential. Other than its first and most recent weeks, the show has only cracked $700,000 once, and has often brought in gross potential percentages in the 20% range. We will see how well the show does next week in its final week of performances.

The following are the Broadway ticket sales numbers for the week ending August 30, 2015:broadway show ticket gross chart

Show Name GrossGross TotalAttn  %Capacity  AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $475,706 6,154 84.86% $77.30
ALADDIN $1,582,804 13,487 97.62% $117.36
AMAZING GRACE $286,912 4,833 51.99% $59.37
AN AMERICAN IN PARIS $1,175,967 11,109 82.71% $105.86
BEAUTIFUL $901,998 7,565 92.17% $119.23
CHICAGO $508,839 6,424 74.35% $79.21
FINDING NEVERLAND $1,000,776 10,303 85.63% $97.13
FUN HOME $700,011 5,859 98.97% $119.48
HAMILTON $1,548,928 10,710 101.34% $144.62
HAND TO GOD $245,469 3,622 58.65% $67.77
HEDWIG AND THE ANGRY INCH $394,709 5,087 72.17% $77.59
JERSEY BOYS $529,457 6,001 61.09% $88.23
KINKY BOOTS $800,205 8,684 76.23% $92.15
LES MISÉRABLES $754,427 8,702 77.20% $86.70
MAMMA MIA! $977,098 9,313 99.50% $104.92
MATILDA $841,368 10,043 87.67% $83.78
ON THE TOWN $914,434 11,946 79.68% $76.55
SOMETHING ROTTEN! $951,034 10,259 76.93% $92.70
THE BOOK OF MORMON $1,420,003 8,675 101.72% $163.69
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $707,099 6,824 83.79% $103.62
THE KING AND I $885,496 6,908 82.47% $128.18
THE LION KING $1,835,217 12,778 94.18% $143.62
THE PHANTOM OF THE OPERA $806,639 9,275 72.24% $86.97
WICKED $1,492,152 12,334 85.32% $120.98
Totals $21,736,746 206,895 82.44% $101.54

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 8/23/2015

This week’s notable movements on Broadway are:

A Mild Slump This Week on Broadway

In the week ending August 23, 2015, Broadway continued to bring in lower grosses than the week before. These dips were modest and nothing to be alarmed about; rather, they just indicate that the summer season is winding to a close. Fewer tourists are around, more people are spending their leisure time outdoors rather than indoors to catch the last weeks of summer, and most importantly, most of the currently running shows have been on for a while, and all the new fall shows will soon begin performances. Of the 24 shows that had performances last week, only 4 saw an increase in sales. The highest increase was seen by Finding Neverland with the humble increase of $23,112. Even smaller 4-digit increases were seen by Something Rotten!, Hedwig and the Angry Inch, and Amazing Grace. On the other hand, even the biggest decreases were not huge. The biggest dip was seen by The Lion King, with a decrease of $178,877 bringing the weekly gross to $1,986,190. Next, Wicked went down by $161,063 to bring in a weekly gross of $1,751,974. Interestingly, those are also the two highest grossing shows of last week, in that order as well. Therefore, the shows with the biggest luxury to lose comparative box office dollars saw the biggest loss, serving to equalize the grosses slightly. All in all, the industry saw a collective decrease of $993,291 from the week before.

“Hedwig and the Angry Inch” Shows Small Increase as Run Winds Down

Last week, Hedwig and the Angry Inch was one of only four show to show an increase in ticket sales from the week before. Though this increase was slight – an increase of $9,618 from $400,061 last week to $409,679 this most recent week – this still demonstrates that fans are becoming increasingly eager to catch the show before it winds down next month. It was just announced that Hedwig and the Angry Inch will take its final bow on Sunday, September 13, 2015. The role of Hedwig is currently played by Taye Diggs. The revival was initiated with Neil Patrick Harris in the title role, and after Andrew Rannells and Michael C. Hall had a go of it, the title role was then played by the show’s creator, John Cameron Mitchell. This was an historical moment on Broadway, with Mitchell stepping into the shoes he had envisioned decades prior, when the show ran only Off-Broadway. This production has caused a lot of fanfare and celebration, as America and the world have evolved to such a degree that this irreverent musical about a transvestite in East Berlin could be welcomed onto the wider Broadway stage. This past week, the average paid admission was $77.31, with a top ticket price of $248.00. The average capacity across the eight performances was 75.2%, and the box office gross represented 57.75% of the show’s gross potential.

The following are the Broadway ticket sales numbers for the week ending August 23, 2015:Broadway-Show-Ticket-Analysis-08-23-15

Show Name GrossGross TotalAttn  %Capacity  AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $511,816 6,303 86.87% $81.20
ALADDIN $1,720,395 13,756 99.57% $125.07
AMAZING GRACE $308,474 5,062 54.45% $60.94
AN AMERICAN IN PARIS $1,241,467 11,692 87.05% $106.18
BEAUTIFUL $886,955 7,347 89.51% $120.72
CHICAGO $547,645 6,963 80.59% $78.65
FINDING NEVERLAND $1,011,088 10,571 87.86% $95.65
FUN HOME $749,863 5,979 101.00% $125.42
HAMILTON $1,456,753 10,708 101.32% $136.04
HAND TO GOD $255,020 3,567 57.76% $71.49
HEDWIG AND THE ANGRY INCH $409,679 5,299 75.17% $77.31
JERSEY BOYS $579,920 6,420 65.35% $90.33
KINKY BOOTS $858,668 8,861 77.78% $96.90
LES MISÉRABLES $741,136 9,187 81.50% $80.67
MAMMA MIA! $978,350 9,390 100.32% $104.19
MATILDA $937,915 10,854 94.75% $86.41
ON THE TOWN $395,379 7,822 52.17% $50.55
SOMETHING ROTTEN! $1,006,235 10,740 80.53% $93.69
THE BOOK OF MORMON $1,443,333 8,735 102.43% $165.24
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $759,779 7,275 89.33% $104.44
THE KING AND I $991,502 7,386 88.18% $134.24
THE LION KING $1,986,190 13,576 100.06% $146.30
THE PHANTOM OF THE OPERA $928,397 10,394 80.95% $89.32
WICKED $1,751,974 13,912 93.17% $125.93
Totals $22,457,929 211,799 84.49% $101.95

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 8/16/2015

This week’s notable movements on Broadway are:

“Hamilton” Continues to Reap It In

In the week ending August 16, 2015, Hamilton was the fourth highest grossing show on Broadway, only coming in behind The Lion King, Wicked, and Aladdin. This week, it brought in nearly its highest gross yet at $1,459,314, which represents 109.32% of its gross potential. This was the fifth full week of performances. The record for their weekly gross so far took place two weeks prior, the week ending August 2, 2015, when it brought in $1,490,816. That represented 111.67% of the show’s gross potential. In addition, for the first two weeks of only seven performances as opposed to the usual eight, the show brought in a lower overall gross but a higher percentage of gross potential, at 110.30% and 111.51% of the show’s gross potential for the first two weeks of the run, respectively. Still, this past week demonstrated that Hamilton is a bona fide hit, as sales continue to be strong after the show’s opening night, when it received a round of rave reviews from critics far and wide. This past week, the top ticket price was $275.00, and the average paid admission was $136.31, which is a big jump from last week’s average ticket price of $117.99. It continues to be very tough to score a ticket to this hot show, and the box office figures are demonstrating this fact.

Otherwise a Slower Week on Broadway

Other than Hamilton’s continued financial success, this past week demonstrated a decrease in overall ticket sales for the 25 shows that were running. Of these 25 shows, only four demonstrated an increase in ticket sales from the week before: Hamilton went up by $204,151, Amazing Grace went up by $26,511, Mamma Mia! went up by $15,995, and Hedwig and the Angry Inch went up by $3,687. Other than Hamilton, all of these increases are fairly negligible. Overall, the entire industry saw a decrease in ticket sales of $1,317,989, which is a decrease of 5.36% from the week before. The biggest decreases were seen by Aladdin which went down by $299,545 but still grossed the impressive figure of $1,778,618, Penn & Teller on Broadway which went down by $268,702 in its final week of performances, and The Lion King which went down by $168,470 but still brought in the highest weekly gross of any show of $2,165,067. Furthermore, six figure decreases were seen by The Book of Mormon and Matilda. Therefore, though the overall industry saw a relative downturn, it is mainly the high grossing shows that went down in ticket sales, rather than the low grossing shows reaching a point of desperation. As the summer is coming to a close, the high tourist season will also be wrapping up in the next few weeks. As the fall shows begin to open, we will see a switch towards more New Yorkers attending the theatre, and an increased interest in straight plays rather than just the high grossing musicals.

The following are the Broadway ticket sales numbers for the week ending August 16, 2015:Broadway show ticket analysis 8-16-15

Show Name GrossGross TotalAttn  %Capacity  AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $517,799 6,390 88.07% $81.03
ALADDIN $1,778,618 13,822 100.04% $128.68
AMAZING GRACE $298,798 5,218 56.13% $57.26
AN AMERICAN IN PARIS $1,286,907 11,856 88.27% $108.54
BEAUTIFUL $945,696 7,764 94.59% $121.81
CHICAGO $570,965 7,317 84.69% $78.03
FINDING NEVERLAND $987,966 10,557 87.74% $93.58
FUN HOME $761,867 5,994 101.25% $127.10
HAMILTON $1,459,314 10,706 101.31% $136.31
HAND TO GOD $273,184 3,921 63.49% $69.67
HEDWIG AND THE ANGRY INCH $400,061 5,303 75.23% $75.44
JERSEY BOYS $599,028 6,524 66.41% $91.82
KINKY BOOTS $882,154 9,103 79.91% $96.91
LES MISÉRABLES $787,374 9,631 85.44% $81.75
MAMMA MIA! $983,331 9,400 100.43% $104.61
MATILDA $1,002,243 11,077 96.69% $90.48
ON THE TOWN $435,180 8,127 54.21% $53.55
PENN & TELLER ON BROADWAY $1,555,706 9,399 71.90% $122.71
SOMETHING ROTTEN! $1,005,030 10,995 82.45% $91.41
THE BOOK OF MORMON $1,448,473 8,689 101.89% $166.70
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $859,261 7,592 93.22% $113.18
THE KING AND I $1,074,119 7,904 94.36% $135.90
THE LION KING $2,165,067 13,128 96.76% $164.92
THE PHANTOM OF THE OPERA $1,015,752 11,191 87.16% $90.77
WICKED $1,913,037 14,845 97.10% $128.87
Totals $25,006,928 226,453 85.95% $104.44

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 8/09/2015

This week’s notable movements on Broadway are:

A Slight Downturn in Ticket Sales This Week

In the week ending August 9, 2015, the entire Broadway industry stayed fairly consistent from the week before, with only a slight downturn in ticket sales. Of the 26 shows that were running last week, 12 saw an increase in sales however slight, and 14 saw a decrease in sales. The overall industry saw a collective decrease of $456,403, which is very slight in context of all the shows running. With an overall gross of $26,873,035, this accounts for an average of $1,033,578 across all the shows. This is a decrease of 1.73% from the week before, which brought in a collective gross of $26,416,632, accounting for an average of $1,016,024 for each show. The highest increase was seen by Aladdin, which went up by $223,756 to reach the weekly gross of $2,078,163. This was matched by the biggest decrease in The Lion King, which went down by $290,751 from the week before to bring in the still substantial weekly gross of $2,333,537. Likewise, Hamilton went down by $235,653, bringing this buzzy newly opened show to a weekly gross of $1,255,163, which represents 94.02% of its gross potential. A big reason why Hamilton saw this decrease is because that week included its opening night performance, in which almost the entire theatre was given away for free for guests of the production. Meanwhile, The Book of Mormon went up by $130,840 to reach a weekly gross of $1,605,195, representing 103.65% of its gross potential, and Penn & Teller on Broadway went up by $117,428 to reach a weekly gross of $1,422,088, which is 82.52% of its gross potential.

“It Shoulda Been You” Showed Slight Upturn in Final Week

On August 9, 2015, It Shoulda Been You played its final performance on Broadway. This fun-loving wedding musical comedy with a modern-day twist was directed by David Hyde Pierce, and starred Tyne Daly, Sierra Boggess, Harriet Harris, and Lisa Howard. In its final week of performances, the show brought in $494,033, which is an increase of $61,823 from the week before. Though this was the highest gross the show brought in throughout its Broadway run, it still only represented 49.85% of its gross potential across the eight performances. This is a 7.4% increase from the weekly gross in the previous week. With a top ticket price of $197.00, the average paid ticket was $71.85. Still, with this amount of discounting and the buzz surrounding the news that this was the final week of performances, the show filled up its audience capacity to an average of 84.9%, which is an increase from last week’s average audience capacity of 77.5%. Therefore, It Shoulda Been You may have never made it into hit status on Broadway, but it welcomed a slight increase in sales in its final week of performances.

The following are the Broadway ticket sales numbers for the week ending August 9, 2015:Broadway show ticket analysis w/e 8-9-15

Show Name GrossGross TotalAttn  %Capacity  AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $524,248 6,442 88.78% $72.56
ALADDIN $2,078,163 15,543 100.00% $155.43
AMAZING GRACE $272,287 5,051 54.34% $92.96
AN AMERICAN IN PARIS $1,356,715 12,398 92.30% $134.32
BEAUTIFUL $956,186 7,774 94.71% $82.08
CHICAGO $602,761 7,567 87.58% $86.40
FINDING NEVERLAND $1,058,371 11,149 92.66% $120.32
FUN HOME $775,680 6,097 102.99% $59.20
HAMILTON $1,255,163 10,638 100.66% $105.68
HAND TO GOD $288,012 4,328 70.08% $61.76
HEDWIG AND THE ANGRY INCH $396,374 5,118 72.61% $70.49
IT SHOULDA BEEN YOU $494,033 6,876 84.93% $80.96
JERSEY BOYS $615,641 6,629 67.48% $98.24
KINKY BOOTS $905,672 9,376 82.30% $113.92
LES MISÉRABLES $811,144 9,959 88.35% $112.72
MAMMA MIA! $967,336 9,436 100.81% $93.60
MATILDA $1,109,694 11,444 99.90% $114.56
ON THE TOWN $460,190 8,683 57.92% $149.92
PENN & TELLER ON BROADWAY $1,422,088 12,145 92.91% $130.72
SOMETHING ROTTEN! $1,055,303 11,520 86.38% $133.36
THE BOOK OF MORMON $1,605,195 9,837 102.53% $95.94
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $902,430 7,955 97.68% $81.44
THE KING AND I $1,121,660 8,322 99.36% $83.76
THE LION KING $2,333,537 13,569 100.01% $135.68
THE PHANTOM OF THE OPERA $1,068,693 11,766 91.64% $128.40
WICKED $1,980,056 15,071 97.81% $154.08
Totals $26,416,631 244,693 88.72% $101.80

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 7/26/2015

This week’s notable movements on Broadway are:

A Downturn from Last Week’s Excellent Grosses

In the week ending July 26, 2015, the overall Broadway industry took a dip of $1,183,075 from the week before. Of the 28 shows presently running, only 11 saw an increase in ticket sales, whereas 17 saw a decrease in ticket sales. Furthermore, the increases were much smaller than the decreases. The biggest increase was seen by Kinky Boots, which brought in $41,850 from the week before. In contrast, the biggest decrease was seen by Hedwig and the Angry Inch which went down by $275,979 from the week before. Furthermore, The Lion King saw a decrease of $211,515, Fish in the Dark saw a decrease of $185,258, The King and I saw a decrease of $183,813, Wicked saw a decrease of $165,183, and The Book of Mormon saw a decrease of $149,069. Still, most of these large downturns were seen by the highest grossing shows. For instance, though The Lion King decreased by $211,515, it still brought in a weekly gross of $2,408,501 and was the highest grossing show of the week. Therefore, it is not so much that this past week was a poor one on Broadway, but rather than the week prior was excellent in terms of ticket sales.

“Hamilton” Continues to Rake It In

This past week was Hamilton’s second week running on Broadway, and it is still in previews. This week, it earned $14,075 more than the week before, bringing in an excellent weekly gross of $1,302,511. That represents an astounding 111.51% of its gross potential. With a top ticket price of the comparably low amount of $275.00, the average paid admission was $140.21. This demonstrates that no discounting is taking place for this hot new musical with book, music, and lyrics by, and also starring, Lin Manuel-Miranda, the creator of In the Heights. Hamilton has been very buzzy since its Off-Broadway run at the Public Theater, which is also the origin theatre of Fun Home which took home the Tony Award for Best Musical this past season. At this rate, if the reviews are as excellent as the buzz, Hamilton should be a shoe-in for the Tony Award for Best Musical next year, though that is almost an entire year away. Its success may even be enough to dissuade producers who are developing new musicals to rush their shows to Broadway, and they might be inclined to wait until the following season when there is a less obvious contender for this prestigious award. This past week, Hamilton was filled up to 100.5% of audience capacity on average in the Richard Rodgers Theatre, which is up from 100.3% from the week before. It doesn’t hurt that President Obama was widely reported to have since this show in previews. When the show opens on August 5, 2015, it may become even more difficult to snag a ticket.

The following are the Broadway ticket sales numbers for the week ending July 26, 2015:broadway show ticket analysis week ending 7-26-15

Show Name GrossGross TotalAttn %Capacity AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $546,611 6,831 94.14% $80.02
ALADDIN $1,831,846 13,818 100.01% $132.57
AMAZING GRACE $297,904 5,243 56.40% $56.82
AN ACT OF GOD $1,011,538 7,753 96.33% $130.47
AN AMERICAN IN PARIS $1,429,500 12,819 95.44% $111.51
BEAUTIFUL $986,399 7,769 94.65% $126.97
CHICAGO $674,699 8,023 92.86% $84.10
FINDING NEVERLAND $1,162,145 11,659 96.90% $99.68
FISH IN THE DARK $716,936 7,716 89.89% $92.92
FUN HOME $805,369 6,105 103.13% $131.92
HAMILTON $1,302,511 9,290 100.47% $140.21
HAND TO GOD $339,642 4,527 73.30% $75.03
HEDWIG AND THE ANGRY INCH $405,108 5,576 92.29% $72.65
IT SHOULDA BEEN YOU $404,467 5,864 72.43% $68.97
JERSEY BOYS $683,286 7,158 72.86% $95.46
KINKY BOOTS $951,252 9,666 84.85% $98.41
LES MISÉRABLES $812,848 9,664 85.73% $84.11
MAMMA MIA! $932,929 9,403 100.80% $99.22
MATILDA $1,133,454 11,462 100.05% $98.89
ON THE TOWN $476,502 8,194 54.66% $58.15
PENN & TELLER ON BROADWAY $1,237,512 10,824 82.80% $114.33
SOMETHING ROTTEN! $1,067,457 11,664 87.46% $91.52
THE BOOK OF MORMON $1,505,083 8,748 102.58% $172.05
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $867,969 7,712 94.70% $112.55
THE KING AND I $969,161 7,127 85.09% $135.98
THE LION KING $2,408,501 13,570 100.01% $177.49
THE PHANTOM OF THE OPERA $1,090,134 12,182 94.88% $89.49
WICKED $2,002,632 15,201 98.66% $131.74
Total $28,053,394 255,568 89.41% $105.83

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 7/19/2015

This week’s notable movements on Broadway are:

Right Away, “Hamilton” Is a Run-Away Hit

In the week ending July 19, 2015, Hamilton began previews at the Richard Rodgers Theatre on Broadway. After playing a highly acclaimed run Off-Broadway at the Public Theater, it transferred with its first preview on July 13, 2015. Though it only played seven performances in its first week, rather than the usual 8, it brought in a weekly gross of $1,288,436. That represents 110.30% of its gross potential, and the average audience was filled up to 100.3%. With a top ticket price of $275.00, the average paid admission was $138.94. This is an extremely good achievement for a musical in its first week of previews, especially one that opened in the height of summer without the Tony Award buzz to boost it forward. Hamilton has been highly buzzed for many months, and there were even talks about bringing it to Broadway before the Tony Awards this year, but the creative team decided to wait until July in order to finely tune the piece. Furthermore, this allowed the Public Theater’s other masterpiece, Fun Home, to win Best Musical without competition from Hamilton, and now Hamilton will certainly be in the running for that award next year. This show is Lin Manuel-Miranda’s newest concoction, following his success with In the Heights, although this show is more controversial, and also more enticing, due to its reimagining of an important historical figure.

An Overall Excellent Week on Broadway

Including the $1,288,436 that Hamilton brought to the table in its first week of previews, the week ending July 19, 2015 saw an overall increase in ticket sales of $3,458,042 from the week before. Of the 29 shows currently running, 27 of them saw an increase in ticket sales, and only two decreased by a small amount. Following Hamilton’s powerful entrance onto the scene, the next biggest increase in ticket sales was seen by The Lion King, which brought in $311,125 more than the week before to reach a gross of $2,620,016, Wicked, which brought in $267,724 more than the week before to reach a gross of $2,167,815, and The Book of Mormon, which brought in $203,287 more than the week before to reach a gross of $1,654,152. Also, all three of these hit musicals played 9 performances this past week, up from the usual 8 which they played last week. Furthermore, Penn & Teller on Broadway continued to creep up in box office, bringing in $1,225,440 which is an increase of $150,111 from the week before. Other six figure increases were seen by The Phantom of the Opera, Hedwig and the Angry Inch, Les Miserables, Beautiful, and On the Twentieth Century. Though On the Twentieth Century had been performing fairly poorly, it played its final performance on July 19, 2015, and this announcement of the final week was enough to bring the last week’s gross up by six figures to $571,895.

The following are the Broadway ticket sales numbers for the week ending July 19, 2015:Broadway show ticket analysis week ending 7-19-15

Show Name GrossGross TotalAttn %Capacity AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $538,813 6,783 93.48% $79.44
ALADDIN $1,833,662 13,818 100.01% $132.70
AMAZING GRACE $321,914 6,933 74.58% $46.43
AN ACT OF GOD $990,023 7,713 95.84% $128.36
AN AMERICAN IN PARIS $1,439,179 12,878 95.88% $111.75
BEAUTIFUL $1,023,705 7,835 95.46% $130.66
CHICAGO $638,796 7,791 90.17% $81.99
FINDING NEVERLAND $1,164,664 11,844 98.44% $98.33
FISH IN THE DARK $902,194 8,099 94.35% $111.40
FUN HOME $817,665 6,120 103.38% $133.61
HAMILTON $1,288,436 9,273 100.28% $138.94
HAND TO GOD $344,030 4,598 74.45% $74.82
HEDWIG AND THE ANGRY INCH $681,087 6,552 92.95% $103.95
IT SHOULDA BEEN YOU $392,500 5,725 70.71% $68.56
JERSEY BOYS $709,588 7,430 75.63% $95.50
KINKY BOOTS $909,402 9,393 82.45% $96.82
LES MISÉRABLES $801,902 9,692 85.98% $82.74
MAMMA MIA! $909,862 9,342 100.15% $97.39
MATILDA $1,110,520 11,439 99.85% $97.08
ON THE TOWN $501,525 9,178 61.22% $54.64
ON THE TWENTIETH CENTURY $571,895 5,788 100.21% $98.81
PENN & TELLER ON BROADWAY $1,100,653 9,144 69.95% $120.37
SOMETHING ROTTEN! $1,111,321 12,095 90.69% $91.88
THE BOOK OF MORMON $1,654,152 9,828 102.44% $168.31
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $920,865 7,923 97.29% $116.23
THE KING AND I $1,152,974 7,971 95.16% $144.65
THE LION KING $2,620,016 15,100 98.93% $173.51
THE PHANTOM OF THE OPERA $1,064,460 12,031 93.70% $88.48
WICKED $2,167,815 16,815 97.67% $128.92
Total $29,683,617 269,131 90.73% $106.77

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 7/12/2015

This week’s notable movements on Broadway are:

Sales Pick Up After Holiday Weekend

In the week ending July 12, 2015, Broadway as a whole saw an increase of $2,076,675 from the week before. This is primarily because in the week ending July 5, 2015, Broadway had seen a decrease in sales of $2,288,441. Therefore, sales are almost back to their levels a week ago, but still not quite as high. With the closure of Wolf Hall Parts One and Two and the beginning of previews of Penn & Teller on Broadway, sales still saw a pick up on a show by show basis. The biggest increase in a show that was running both weeks was seen by Aladdin, which increased by $188,986 to a figure of $1,787,410. The next biggest jump was seen by The Lion King which went up by $165,547, reaching the weekly gross of $2,308,891. At the height of the summer season, this tourist favorite managed to gross 100.1% of its gross potential. Amazing Grace, which is still performing terribly, saw an increase of $90,234 to reach the weekly gross of $291,315, representing just 26.54% of its gross potential. After the over two million dollar gross of The Lion King, the next biggest weekly gross was seen by Wicked with a gross of $1,900,091. Aladdin came it at number three, and the fourth highest weekly gross was earned by The Book of Mormon at $1,450,865. Overall, the most popular audience seats on Broadway in the heat of summer are the tourist attractions, as the locals are at the beach.

Penn & Teller Launches Out of the Gate

On the note of tourist shows, Penn & Teller have left their semi permanent home of the Rio Hotel and Casino in Las Vegas to do a seven week run on Broadway. In the first week of eight performances, Penn & Teller brought in $1,075,289, which represents 62.40% of the show’s gross potential. Though this figure is outstanding at over one million dollars for the first week of previews, there is still a lot more ticket selling room at the Marquis Theatre, which can seat 1,611 people. With a top ticket price of $247.00, the average paid admission was $114.64, showing that the magic of the world’s most famous magicians extends beyond their home territory in Nevada. Those who travel to New York looking for a spectacle-filled Broadway show are not looking for dramatic or literary profundity; they are looking to be dazzled. Therefore, Penn & Teller is a great tourist treat, not relying on the Tony Award buzz to sell tickets in the summer months right after the awards. Though the audience was only 66.4% filled this week, word of mouth is sure to spread as Penn & Teller stick around New York for another month and a half. The word of mouth needs to spread quickly in order to catch up with the longtime performing duo before they turn right back around and return to Vegas.

The following are the Broadway ticket sales numbers for the week ending July 12, 2015:Broadway-Show-Ticket-Analysis-07-12-15

Show Name GrossGross TotalAttn %Capacity AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $489,049 5,707 78.65% $85.69
ALADDIN $1,787,410 13,785 100.01% $129.66
AMAZING GRACE $291,315 5,810 62.50% $50.14
AN ACT OF GOD $920,623 7,375 91.64% $124.83
AN AMERICAN IN PARIS $1,406,875 12,894 95.99% $109.11
BEAUTIFUL $918,122 7,337 89.39% $125.14
CHICAGO $625,581 7,675 88.83% $81.51
FINDING NEVERLAND $1,126,473 11,526 95.79% $97.73
FISH IN THE DARK $861,784 7,863 91.60% $109.60
FUN HOME $783,291 6,129 103.53% $127.80
HAND TO GOD $317,244 4,239 68.64% $74.84
HEDWIG AND THE ANGRY INCH $533,938 5,539 78.58% $96.40
IT SHOULDA BEEN YOU $358,327 5,281 65.23% $67.85
JERSEY BOYS $614,775 6,423 65.38% $95.71
KINKY BOOTS $841,500 8,802 77.26% $95.60
LES MISÉRABLES $688,996 8,389 74.42% $82.13
MAMMA MIA! $852,207 9,130 97.88% $93.34
MATILDA $1,077,379 11,416 99.65% $94.37
ON THE TOWN $509,820 9,090 60.63% $56.09
ON THE TWENTIETH CENTURY $469,559 5,219 90.36% $89.97
PENN & TELLER ON BROADWAY $995,616 8,685 66.44% $114.64
SOMETHING ROTTEN! $1,088,662 11,847 88.83% $91.89
THE BOOK OF MORMON $1,450,865 8,745 102.54% $165.91
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $890,693 7,711 94.68% $115.51
THE KING AND I $1,247,155 8,376 100.00% $148.90
THE LION KING $2,308,891 13,556 99.91% $170.32
THE PHANTOM OF THE OPERA $914,409 10,596 82.52% $86.30
WICKED $1,900,091 14,729 96.34% $129.00
Total $26,270,648 243,874 85.97% $104.00

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 7/05/2015

This week’s notable movements on Broadway are:

An Overall Slow Week on Broadway

In the week ending July 5, 2015, the entire Broadway industry saw a decrease in ticket sales of $2,288,441 across the 27 shows running. Of these 27 shows, only four saw an increase in ticket sales, and the remaining 23 brought in less money at the box office than they had the week before. The biggest decrease was seen by Beautiful, which brought in $860,890, a decrease of $193,146 from the week before. Even Wicked, which still brought in 104.74% of its gross potential with a weekly gross of $1,864,235 saw a decrease of $182,908 from the week before. Something Rotten! brought in $1,053,848, a decrease of $176,771 from the week before. Wolf Hall Parts One and Two, which played its final performances on Sunday July 5, 2015 saw a decrease of $169,013 from the week before. This is particularly surprising, because even shows that are not doing well at the box office tend to see an upsurge, even if slight, in their final week of performances. In this case, Wolf Hall Parts One and Two brought in only $346,459, which represents a dismal 31.08% of its gross potential – by far the lowest percentage reached of gross potential throughout its run. In this case, the Independence Day holiday weekend was pretty much the opposite sentiment to the stark and serious beauty of the English double bill. Wolf Hall even resorted to papering (giving away free tickets) in their final week. The only four shows to show an increase did so very slightly. The King and I saw an increase of $66,981 from the week before, the highest increase of any show.

“Amazing Grace” Looking Dire at the Box Office

In this overall difficult week on Broadway, the show that may have suffered the most is Amazing Grace, which only began previews on June 25, 2015. In these preview weeks prior to its opening night date of July 16, 2015, at which time reviews will be published to spread awareness of the new musical, the show is fine-tuning its production but suffering from a lack of interest. In the week ending July 5, 2015, Amazing Grace brought in $201,081, which is an increase of $689 from the week before. However, this negligible increase coincided with an addition of two performances from the previous partial week of 5 performances. So, on average the show brought in less money per performance. This past week, its weekly gross amounted to a threateningly low percentage reached of gross potential of 18.32%. This is a decrease from 29.21% the week before. With a top ticket price of $197.00, the average paid admission this past week was only $38.92, cheaper than most Off-Broadway fare. Therefore, it remains to be seen whether Amazing Grace will even make it to opening night without shuttering, but chances are that unless the reviews are stupendous, it won’t make it much further than that.

The following are the Broadway ticket sales numbers for the week ending July 5, 2015:Broadway-Show-Ticket-Analysis-7-05-15

Show Name GrossGross TotalAttn %Capacity AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $483,592 6,105 84.14% $79.21
ALADDIN $1,598,424 13,786 100.01% $115.95
AMAZING GRACE $201,081 5,166 63.51% $38.92
AN ACT OF GOD $903,661 7,612 94.58% $118.72
AN AMERICAN IN PARIS $1,348,052 12,530 93.28% $107.59
BEAUTIFUL $860,890 7,378 89.89% $116.68
CHICAGO $571,954 7,329 84.83% $78.04
FINDING NEVERLAND $1,087,396 11,494 95.53% $94.61
FISH IN THE DARK $854,571 8,128 94.69% $105.14
FUN HOME $744,230 6,125 103.46% $121.51
HAND TO GOD $317,404 4,357 70.55% $72.85
HEDWIG AND THE ANGRY INCH $475,996 5,763 81.76% $82.60
IT SHOULDA BEEN YOU $344,925 5,577 68.89% $61.85
JERSEY BOYS $644,185 7,319 74.50% $88.02
KINKY BOOTS $823,566 9,175 80.54% $89.76
LES MISÉRABLES $689,495 8,916 79.10% $77.33
MAMMA MIA! $805,674 8,928 95.71% $90.24
MATILDA $1,039,197 11,456 100.00% $90.71
ON THE TOWN $473,731 8,920 59.50% $53.11
ON THE TWENTIETH CENTURY $487,786 5,485 94.96% $88.93
SOMETHING ROTTEN! $1,053,848 11,978 89.82% $87.98
THE BOOK OF MORMON $1,382,123 8,751 102.61% $157.94
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $861,351 7,552 92.73% $114.06
THE KING AND I $1,241,086 8,376 100.00% $148.17
THE LION KING $2,143,344 13,603 100.02% $157.56
THE PHANTOM OF THE OPERA $971,851 11,125 86.64% $87.36
WICKED $1,864,235 14,732 96.36% $126.54
WOLF HALL PARTS ONE & TWO $346,459 6,559 59.28% $52.82
Total $24,620,107 244,225 87.03% $96.58

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 6/28/2015

This week’s notable movements on Broadway are:

“The Audience” Concludes Run with Record Highs

On Sunday, June 28, 2015, The Audience played its final performance on Broadway. Written by Peter Morgan and starring Helen Mirren as Queen Elizabeth II, the show reunited the writer and star of the Oscar winning film The Queen, also dealing with the same subject. This mass recognition of these artists and this story is partially responsible for the excellent success the show enjoyed throughout its run. In its final week of performances, The Audience earned its highest weekly gross to date, which was $1,425,523. This represented an astounding 118.49% of the show’s gross potential. Prior to this final week, the show’s highest weekly gross was $1,206,318, representing 114.11% of gross potential. Still, it was common for the show regularly to make 108% to 111% of its gross potential. In its final week, the average paid admission was also at an all time high at $163.67. The top ticket price since opening night was $323.00. One major reason the show earned so much money this final week is that it played 8 performances, whereas it had played 7 throughout every other full week of its run. Still, the increase in percentage of gross potential shows that demand grew even to exceed the added performance, with fans eager to get their final dose of Helen Mirren’s Tony Award winning performance as the Queen of England.

“Amazing Grace” Begins Previews With Low Numbers

In addition, the week ending June 28, 2015 saw the start of previews for Amazing Grace, a new musical with music and lyrics by Christopher Smith, and a book by Christopher Smith and Arthur Giron. This show deals with the origination of the famous gospel song, “Amazing Grace.” In choosing to begin previews in the height of summer, following the hubbub of the Tony Awards when the world has its eye on the theatre industry, Amazing Grace was taking a big risk that it would fall between the cracks in the distraction of summer vacation. In this first week of five performances, the show brought in $200,392, which represents only 29.21% of its gross potential. With a top ticket price of $197.00, the average paid admission was $57.57. The show stars Erin Mackey, Josh Young, Stanley Bahorek, and Chuck Cooper, who have had success in the world of theatre but are by no means A-list marquee names that can sell tickets for the show. The show will open on July 16, 2015, at which point the reviews may or may not be able to save the show by spurring positive word of mouth. In any case, the box office figures out of the gate are not very encouraging, but perhaps amazing grace, how sweet the sound, will save this show once word of mouth catches on.

The following are the Broadway ticket sales numbers for the week ending June 28, 2015:Broadway-Show-Ticket-Analysis-06-28-15-1

 

Show Name GrossGross TotalAttn %Capacity AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $605,865 6,782 93.47% $89.33
ALADDIN $1,644,688 13,787 100.02% $119.29
AMAZING GRACE $200,392 3,481 59.91% $57.57
AN ACT OF GOD $955,566 7,581 94.20% $126.05
AN AMERICAN IN PARIS $1,433,433 13,288 98.93% $107.87
BEAUTIFUL $1,054,036 8,005 97.53% $131.67
CHICAGO $597,661 7,524 87.08% $79.43
FINDING NEVERLAND $1,222,133 11,996 99.70% $101.88
FISH IN THE DARK $848,378 7,880 91.80% $107.66
FUN HOME $752,342 6,130 103.55% $122.73
HAND TO GOD $400,070 4,879 79.00% $82.00
HEDWIG AND THE ANGRY INCH $538,365 5,594 79.36% $96.24
IT SHOULDA BEEN YOU $415,180 6,079 75.09% $68.30
JERSEY BOYS $744,540 7,527 76.62% $98.92
KINKY BOOTS $969,479 9,579 84.09% $101.21
LES MISÉRABLES $747,267 9,426 83.62% $79.28
MAMMA MIA! $856,775 9,167 98.27% $93.46
MATILDA $1,117,587 11,495 100.34% $97.22
ON THE TOWN $637,010 10,483 69.92% $60.77
ON THE TWENTIETH CENTURY $594,786 5,693 98.56% $104.48
SOMETHING ROTTEN! $1,230,619 12,624 94.66% $97.48
THE AUDIENCE $1,425,523 8,710 101.85% $163.67
THE BOOK OF MORMON $1,524,996 8,752 102.63% $174.25
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $973,337 8,042 98.75% $121.03
THE KING AND I $1,174,105 8,378 100.02% $140.14
THE LION KING $2,120,670 13,603 100.02% $155.90
THE PHANTOM OF THE OPERA $986,653 11,372 88.57% $86.76
WICKED $2,047,143 15,175 98.49% $134.90
WOLF HALL PARTS ONE & TWO $515,472 5,500 49.71% $93.72
Totals $28,334,069 258,532 89.85% $106.66

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com

Broadway Show Ticket Sales Analysis w/e 6/21/2015

This week’s notable movements on Broadway are:

“Gigi” and “Skylight” See Rise in Final Week

In the week ending June 21, 2015, both Gigi and Skylight played their final week of performances. Gigi was nominated for no Tony Awards and received mixed to negative reviews, and therefore its closing was on somewhat of a disappointing note. Still, in its last week, Gigi saw an upturn of sales with the last chance fans rushing to catch Vanessa Hudgens in the title role, and Victoria Clark in the acclaimed supporting role of Mamita. This past week, Gigi brought in $619,008, which is an increase of $110,365 from the week before. In the previous week, its penultimate week of performances, sales also went up, that time by $106,697. However, in the previous three weeks before that, sales decreased on a weekly basis, so it was only in the last two weeks that sales saw an upsurge due to scarcity of remaining performances. This past week, the show brought in 46.01% of its gross potential, which is the almost the highest potential reached of any week. With a top ticket price of $198.00, the average paid admission in Gigi’s final week was $75.98. Skylight is a completely different story. Skylight was nominated for several Tony Awards and took home the award for Best Revival of a Play. It received excellent reviews, and performed very well throughout its run. Still, like with Gigi, in its final two weeks sales went even higher. In the week ending July 21, 2015, Skylight brought in $927,539, which was 108.09% of its gross potential, by far the highest gross of the run. The previous week, the gross was $865,346, which was 100.85% of the gross potential. Therefore, Skylight went out on a high note, averaging $144.57 for paid admission and filling up 100.0% of the audience capacity.

An Overall Static Week on Broadway

This past week, the entire Broadway industry saw an increase of only $349,473. With 30 shows running that week, that averages to be an increase of $11,649 per show. In actuality, 11 shows saw a decrease in sales, and 19 shows saw an increase in sales. From a macro perspective, the industry stayed relatively static from the week before. The greatest increase was seen by Gigi, and the second greatest by Skylight, as discussed in the previous paragraph. The biggest decrease was seen by Wolf Hall Parts One and Two, which brought in $467,890, a decrease of $114,082 from the week before. While the show received a lot of recognition from the Tony Awards, it seems to have nearly saturated its demand prior to its closing in early July. In addition, It Shoulda Been You saw a decrease of $58,885, bringing in a weekly gross of $344,196, which represents only 34.73% of its gross potential. Still, overall the Broadway industry stayed fairly constant this week, without too much extreme fluctuation.

The following are the Broadway ticket sales numbers for the week ending June 21, 2015:Broadway-Show-Ticket-Analysis-06-21-15

Show Name GrossGross TotalAttn %Capacity AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $587,784 6,465 89.10% $90.92
ALADDIN $1,625,997 13,792 100.06% $117.89
AN ACT OF GOD $890,098 7,156 88.92% $124.38
AN AMERICAN IN PARIS $1,440,627 13,391 99.69% $107.58
BEAUTIFUL $993,120 7,734 94.23% $128.41
CHICAGO $718,511 8,533 98.76% $84.20
FINDING NEVERLAND $1,132,133 11,703 97.27% $96.74
FISH IN THE DARK $849,330 7,770 90.52% $109.31
FUN HOME $744,646 6,129 103.53% $121.50
GIGI $619,008 8,147 73.58% $75.98
HAND TO GOD $415,154 4,784 77.46% $86.78
HEDWIG AND THE ANGRY INCH $479,292 5,024 71.27% $95.40
IT SHOULDA BEEN YOU $344,196 5,350 66.08% $64.34
JERSEY BOYS $680,486 7,058 71.84% $96.41
KINKY BOOTS $867,192 8,458 74.25% $102.53
LES MISÉRABLES $659,355 8,550 75.85% $77.12
MAMMA MIA! $782,060 8,624 92.45% $90.68
MATILDA $1,044,453 11,375 99.29% $91.82
ON THE TOWN $558,807 9,118 60.82% $61.29
ON THE TWENTIETH CENTURY $582,490 5,620 97.30% $103.65
SKYLIGHT $927,539 6,416 100.00% $144.57
SOMETHING ROTTEN! $1,169,433 12,241 91.79% $95.53
THE AUDIENCE $1,206,318 7,612 101.72% $158.48
THE BOOK OF MORMON $1,517,932 8,752 102.63% $173.44
THE CURIOUS INCIDENT OF THE DOG IN THE NIGHT-TIME $919,935 7,914 97.18% $116.24
THE KING AND I $1,154,506 8,264 98.66% $139.70
THE LION KING $2,154,719 13,600 100.00% $158.44
THE PHANTOM OF THE OPERA $982,442 11,419 88.93% $86.04
WICKED $1,947,674 15,331 99.50% $127.04
WOLF HALL PARTS ONE & TWO $467,890 4,923 44.50% $95.04
Total $28,463,126 261,253 88.24% $107.38

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2015 nytix.com