Broadway Show Ticket Sales Analysis w/e 9/29/2013

There was a small decrease in overall Broadway ticket sales this week, as revenue went from the previous week’s $19,497,278 down to $19,453,418, a drop of approximately $45,000.

The new Broadway play adaptation A Time to Kill marks the first time that a John Grisham novel has made its way to the stage, and even though it has only just begun previews, the production is coming close to selling out its theater at 96.67% capacity.  The average paid admission is a modest $70.81, though, indicating that the production is selling many of its preview performance tickets at a discounted price.

Disney’s The Lion King, the perennial Broadway favorite, took its much-frequented spot as #1 on the chart this week, grossing $1,710,914.  The Book of Mormon was a close second place at $1,699,204.  Those two musicals have spent most of the year being joined by Wicked in the Top 3, but relative newcomer Kinky Boots beat out the long-running Wizard of Oz prequel, out-grossing it by well over a million dollars.

The following are the Broadway ticket sales numbers from the week ending September 29, 2013:

Broadway Show Ticket Sales Analysis

Show Name GrossGross TotalAttn %Cap AvgPdAdm
A NIGHT WITH JANIS JOPLIN $271,564 4,372 81.08% $62.11
A TIME TO KILL $54,952 776 96.76% $70.81
ANNIE $441,059 6,320 55.59% $69.79
BIG FISH $736,722 10,048 91.88% $73.32
CHICAGO $540,459 6,713 77.70% $80.51
CINDERELLA $615,987 7,689 54.89% $80.11
FIRST DATE $306,593 4,734 55.36% $64.76
JERSEY BOYS $861,977 8,531 86.84% $101.04
KINKY BOOTS $1,604,362 11,480 100.77% $139.75
MAMMA MIA! $725,606 8,688 72.50% $83.52
MATILDA $1,148,640 11,013 96.13% $104.30
MOTOWN: THE MUSICAL $1,384,216 11,630 96.47% $119.02
NEWSIES $663,518 7,920 83.54% $83.78
ONCE $653,267 6,622 78.16% $98.65
PIPPIN $888,583 7,764 98.03% $114.45
ROCK OF AGES $377,822 4,259 91.32% $88.71
ROMEO AND JULIET $450,894 6,030 57.15% $74.78
SOUL DOCTOR $134,027 3,245 66.04% $41.30
SPIDER-MAN TURN OFF THE DARK $621,960 8,950 70.67% $69.49
THE BOOK OF MORMON $1,699,204 8,752 102.63% $194.15
THE GLASS MENAGERIE $511,429 5,892 94.67% $86.80
THE LION KING $1,710,914 13,586 99.90% $125.93
THE PHANTOM OF THE OPERA $848,934 10,536 82.06% $80.57
THE TRIP TO BOUNTIFUL $566,482 5,769 77.53% $98.19
THE WINSLOW BOY $166,477 3,664 61.89% $45.44
WICKED $1,467,774 12,923 89.30% $113.58
Totals: $19,453,418 197,906 81.49% $90.96

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2012

Rockers on Broadway Benefit Coming to Le Poisson Rouge

Rockers on BroadwayBroadway gets rocking on November 11 when Rockers on Broadway takes over (le) Poisson Rouge. The benefit concert will celebrate the collaboration between The Who’s Pete Townshend and Broadway director Des McAnuff, who worked together to bring The Who’s Tommy to Broadway in 1993.

Founded by Donnie Kehr (an original member of the Broadway cast of Tommy), Rockers on Broadway is held periodically to give Broadway performers a chance to rock out in support of charity. This newest concert will raise funds for Broadway Cares/Equity Fights AIDS, The Broadway Dreams Foundation, and the ASCAP Foundation’s Children Will Listen Program.

“Rockers began because Pete wanted Tommy‘s cast of Broadway performers to get some experience performing in rock clubs to understand what he did,” stated Kehr. “So our first event actually had rock god Pete Townshend playing backup for Alice Ripley, Norm Lewis, Michael Cerveris, myself and others to help give our Broadway performances a rock n’ roll edge. And that spirit has guided 20 years of Rockers On Broadway.”

The performance line-up for Rockers on Broadway has not yet been announced, but further information can be found at Tickets start at $30. Call 212-505-3474 to purchase.

10th Annual Broadway Unplugged Concert To Be Held on September 30

Baritones Unbound

Baritones Unbound

Broadway stars will be shaking the rafters at The Town Hall on September 30 at 8pm, and without the aid of amplification, at the latest Broadway Unplugged concert. This will mark the 10th anniversary of the Scott Siegel-produced series, which aims to recreate the early days of Broadway when singers relied on the power of their voice rather than microphones.

The Broadway Unplugged concert will feature the talents of numerous Broadway singers, including Christopher Sieber, Jeff McCarthy, Tonya Pinkins, Liz Callaway, Max von Essen, Noah Racey, Christiane Noll, Bill Daugherty, and Jeffry Denman. They will also be joined by the trio Baritones Unbound, made up of Broadway regular Marc Kudisch, Jeff Mattsey of the Metropolitan Opera, and Tony Award winner Ben Davis (La Boheme on Broadway).

Tickets are available for $27, $52, and $77. The Town Hall is located at 123. W. 43rd Street.

Musical Coming to New York’s Grand Central Terminal

Orphan TrainNew York City’s famed Grand Central Terminal, recognizable even to many non-New Yorkers because of its prominence on film and TV, is known as a place where thousands of commuters travel through each day. But it has not been much known as theatrical venue, at least until now.

Featuring music by Doug Katsaros, lyrics by Michael Barry Greer, and a book by L.E. McCollough, Orphan Train: The Musical will play in Grand Central’s Vanderbilt Hall on October 11 and 12. The musical is based on a real-life initiative in the late 1800s and early 1900s, which had New York City orphans sent out West to adoptive families. Much of the show actually takes place in Grand Central Terminal.

“I am so pleased this show, created and performed by so many talented people, will be seen by New Yorkers in this amazing space,” stated the production’s director and choreographer Patricia Birch. “This is going to be an emotional, immersive experience for the cast and the audience alike.”

Performances of Orphan Train: The Musical are free, but reservations are required. Visit to reserve tickets.

Broadway & Beyond! Celebrates Dancers on October 8

Liza MinnelliDancers are a critical part of the Broadway landscape, but the physical demands of their professional means that it is often short-lived. Career Transition for Dancers is a non-profit dedicated to helping these artists, and their 28th Anniversary Jubilee, titled “Broadway & Beyond! Celebrating Theatre & Dance,” will be held on October 8.

This special event is going to feature performances from several well-known Broadway and theater actors, including Rosie O’Donnell, Andrea McArdle, Kelly Bishop, Christiane Noll, Orfeh, Jimmy Tate, Randy Skinner, and Noah Racey. Liza Minnelli will also be there to present the Rolex Dance Award to Ann-Margret.

“Broadway & Beyond” will take place at the New York City Center. Tickets to the performance range from $45 to $130. Call 212-581-1212 or visit for more information or to get tickets.

Broadway’s Cheyenne Jackson To Perform at Carnegie Hall

Cheyenne JacksonA regular on Broadway, Cheyenne Jackson will soon be bringing Broadway to one of New York City’s finest cultural institutions, Carnegie Hall. On November 29, Jackson will present a program of songs from Broadway shows, with the help of the Manhattan Chorale and the New York City Chamber Orchestra.

The evening will feature famed Broadway overtures played by the orchestra, choral numbers from the Chorale, and Cheyenne Jackson will take on notable Broadway solo songs. Jackson is expected to be joined by other Broadway stars yet to be announced.

Cheyenne Jackson’s numerous Broadway credits include Finian’s Rainbow, Xanadu, Aida, and Thoroughly Modern Millie. His breakout role was in the shortly-lived All Shook Up, and he was most recently seen on Broadway in the play The Performers.

For tickets to “Broadway Classics at Carnegie Hall,” call 212-247-7800 or go to Tickets start at $20.

Broadway Show Ticket Sales Analysis w/e 9/8/2013

If there was any doubt that summer vacation in Broadway land is now over, one need only look at this week’s overall ticket revenue.  Total Broadway ticket sales took a dive the first week of September, dropping from $20,496,640 down to $18,374,969.  With vacationers now back home, kids returning to school, and locals concentrating on work, the Great White Way isn’t getting as much attention right now.  But as the season’s new shows start rolling out, interest should gradually pick up over the next few weeks.

This years Broadway week promotion of 2 for 1 tickets (A discount that no Broadway show is usually allowed to do – as dictated by the Shuberts) had a significant affect in raising attendance in a normally “soft” period, but the discounts ate into revenue, lowering total revenue by 10%. The big surprise is that 2 of the top 5 Broadway shows discounted their tickets for this annual promotion and even though they could have sold the tickets at face value, both Lion King and Wicked took the hit to drum up some promotion, not that they needed it given their track record of stellar sales. They did however, move down a notch in sales, Lion King moved from 1st place to 2nd and Wicked from 3rd place to 4th. It is anticipated that they will move back to their normal spots after Broadway Week ends, which is on September 15. Kinky Boots, Motown and The Book Of Mormon chose not to participate in Broadway Week, but given Book of Mormon’s ongoing war with ticket brokers, they probably felt that a discount ticket offer would not reach consumers and and fall into ticket brokers hands instead.

Although late summer saw a few new productions opening, it isn’t until autumn that the more hotly anticipated Broadway shows start making their way to the theater district.  Big Fish, starring Norbert Leo Butz, is one of the fall’s more eagerly awaited new musicals.  In its first week, the show quite impressively filled its theater to 100.95% capacity.  Meanwhile the average admission was okay, but not great, at $69.48 per ticket.

The following are the Broadway ticket sales numbers from the week ending September 8, 2013:

Broadway Show Ticket Sales Analysis

Show Name GrossGross TotalAttn %Cap AvgPdAdm
ANNIE $595,536 8,500 74.77% $70.06
BIG FISH $383,543 5,520 100.95% $69.48
CHICAGO $587,646 7,280 84.26% $80.72
CINDERELLA $686,831 8,565 61.14% $80.19
FIRST DATE $349,853 6,005 70.22% $58.26
FOREVER TANGO $190,462 3,876 52.21% $49.14
JERSEY BOYS $785,299 8,425 85.76% $93.21
KINKY BOOTS $1,507,607 11,212 98.42% $134.46
MAMMA MIA! $726,845 8,926 74.48% $81.43
MATILDA $1,099,556 10,102 88.18% $108.85
MOTOWN: THE MUSICAL $1,277,120 10,799 89.57% $118.26
NEWSIES $666,148 7,862 82.93% $84.73
ONCE $592,222 6,603 77.94% $89.69
PIPPIN $802,535 6,869 86.73% $116.83
ROCK OF AGES $358,542 4,252 91.17% $84.32
ROMEO AND JULIET $442,142 6,227 67.44% $71.00
SOUL DOCTOR $110,717 3,515 62.59% $31.50
SPIDER-MAN TURN OFF THE DARK $790,714 9,631 76.05% $82.10
THE BOOK OF MORMON $1,692,289 8,752 102.63% $193.36
THE GLASS MENAGERIE $318,952 3,847 82.41% $82.91
THE LION KING $1,680,327 13,520 99.41% $124.28
THE PHANTOM OF THE OPERA $894,516 11,275 87.81% $79.34
THE TRIP TO BOUNTIFUL $461,684 5,676 76.28% $81.34
WICKED $1,373,885 13,339 92.17% $103.00
Totals: $18,374,969 190,578 81.90% $90.35

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2012

Broadway Week Coming Up September 2-15

Broadway Week_edited_3Broadway Week is back. Occurring twice annually, Broadway Week is a promotional event in which participating Broadway shows offer 2-for-1 ticket deals for a limited time. This year, Broadway Week — which is always more than a week long — is scheduled for September 2-15.

To take advantage of these buy one get one free Broadway ticket deals, ticket buyers just use a special discount code when they buy their tickets through their selected show’s official ticket seller.

While many Broadway shows take part in Broadway Week, not all do. Some top-selling Broadway musicals such as The Book of Mormon, Motown the Musical, Pippin, Matilda, and Kinky Boots are not offering two for one discount deals, presumably because they are doing so well selling full-price tickets right now that they are unwilling to offer any kind of discount, even for a limited period of time.

Broadway WeekInterestingly, though, the two most popular shows on Broadway right now, The Lion King and Wicked, are participating in Broadway Week. The reason for this likely has to do with the fact that Wicked and The Lion King have both been running on Broadway for a long time and have long since paid back their investments, meaning they can better afford to briefly offer a promotional discount.  That said, the discount allotment for those two shows have already sold out, so hopeful Broadway Week buyers should be sure to act fast next time.

To see the complete list of participating shows and to find out more about Broadway Week, click here.

“Once Week” on Broadway Starts August 20

Once Broadway MusicalThe Broadway musical Once is dubbing this coming week “Once Week”. From August 20-23, the show will offer special prizes and free events. But most importantly, Once will be giving away 20 free tickets through its lottery for its evening performances on those dates.

To enter the Once lottery, arrive at the Bernard B. Jacobs Theatre two and half hours before the performance to put your name into the drawing for tickets. The names will be drawn two hours prior to the performance.

Once tells the romantic story of two people who connect through music. It won eight Tony awards last year, most notably the Best Musical prize. The popular show also has a production running in London, and a national tour is preparing to launch. Visit for more information.

How To Avoid Additional Ticketmaster Ticket Fees at the 2013 Radio City Christmas Show

Radio City Christmas SpectacularThe Radio City Christmas Spectacular, featuring the Rockettes, is a holiday favorite that is particularly popular with families. While nearby Broadway is often prohibitively expensive for large groups, Radio City frequently offers discount codes, promotions, and cheaper mezzanine seating that makes it possible to get tickets for as low as the $30-$50 range.

The catch is that the Ticketmaster fees associated with these tickets keep getting higher and higher. Even if you get, for instance, a $39 base price ticket for the Radio City show, you will still be stuck paying an additional Ticketmaster “service fee” of $14-$18 per ticket if you order your tickets by phone or online.

Fortunately there is a way to avoid these hefty Ticketmaster fees, and that is to buy your Radio City Christmas show tickets in person at the ticket box office.

Buying tickets in person can be an inconvenience for some and an impossibility for many others who live outside of New York City — which is precisely what Ticketmaster is counting on. However, if you are in the New York area, there are three different locations where you can purchase Radio City Christmas Show tickets in person, so you can choose the location that is most convenient for you.

radiocity2Ticket Location 1 – The Radio City Music Hall Box Office
The first location is, of course, is the Radio City Music Hall box office, located at 1260 6th Avenue (between 50th and 51st streets). Enter at the corner of 6th Ave and 50th Street to get to the box office in the main lobby. This is a good location to try if you work in midtown Manhattan, or happen to be dropping by the midtown area for something else (such as seeing a Broadway show).

Ticket Location 2 – MSG Madison Square Garden Box Office
The second location where you can buy Radio City tickets is Madison Square Garden’s box office. MSG is located on 7th Avenue, between 31st and 33rd streets. This is the best option for anyone who commutes into the city via Penn Station.

Ticket Location 3 – Beacon Theatre Box Office
The third location is further uptown at the Beacon Theatre, which is at 2124 Broadway, situated between 74th and 75th Streets. People living on the Upper West Side will appreciate this location, and even those who live in Upper Manhattan or the Bronx might find it is fairly easy to stop off at the Beacon on the way home.

Despite the temptation to go the easy route and buy through Ticketmaster, if you are buying multiple tickets to the Radio City Christmas Spectacular, you will find that purchasing at one of these three box offices can save you a great deal of money in fees.