Broadway Show Ticket Sales Analysis w/e 3/23/2014

This weeks notable movements on Broadway are:

NEW SHOWS THIS WEEK
Three shows began previews on Broadway this week.  Act One played 4 performances at Lincoln Center’s Vivian Beaumont Theatre, with an average paid admission of $57.67 per ticket, and an average audience capacity of 61.07%.  Another not-for-profit theatre company was significantly more successful with their Broadway debut this week: the Roundabout Theatre Company’s production of Cabaret had an average paid admission of $94.96 and an average capacity of 101.7%, more than selling out their house due to premium sales in its three first performances.  The third premiere this week is also off to a strong start: Of Mice and Men, benefitting from a star studded cast including James Franco, Chris O’Dowd, and Leighton Meester, attracted an average paid admission of $111.95, and filled its house to an average 95.6% capacity over the six performances of its first week.  Overall, these figures exemplify how household name actors and familiar show titles can succeed in attracting a full audience even before reviews are published.

A RAISIN IN THE SUN
A Raisin in the Sun made it into the millionaire’s club this week, a real accomplishment for a straight play on Broadway, especially so early on in its run.  With an average paid admission of $132.31 and a clean 100.00% audience capacity, this revival of the Lorraine Hansberry classic profited from the megastar status of its lead, Denzel Washington.  This is the third week in which this production has been running, but it is the first 8-performance week.  As such, it has done equally well this week compared to the prior week, which only had 7 performances.

THE REALISTIC JONESES
Another straight play in previews is The Realistic Joneses, which transferred to Broadway after an acclaimed run last year at the Yale Repertory Theatre in New Haven, Connecticut.  Though Will Eno’s play features famous actors including Toni Collette, Michael C. Hall, Tracy Letts, and Marisa Tomei, their star power is significantly lower than that of Denzel Washington.  As such, in its first 8-performance week, the show played to only 81.38% average capacity, with an average ticket price of $76.34.


The following are the Broadway ticket sales numbers for the week ending March 23, 2014:

Broadway Show Ticket Sales Analysis 3-23-14

Show GrossGross Total Attn %Cap AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $453,663 5,880 81.04% $77.15
A RAISIN IN THE SUN $1,107,163 8,368 100.00% $132.31
ACT ONE $152,704 2,648 61.07% $57.67
AFTER MIDNIGHT $714,663 7,555 91.16% $94.59
ALADDIN $937,099 13,782 100.16% $67.99
ALL THE WAY $881,336 8,646 76.00% $101.94
BEAUTIFUL $832,504 6,973 84.95% $119.39
BULLETS OVER BROADWAY $782,289 10,508 92.09% $74.45
CABARET $255,813 2,694 101.70% $94.96
CHICAGO $541,652 6,944 80.37% $78.00
CINDERELLA $902,579 11,245 80.28% $80.26
IF/THEN $1,008,303 9,854 96.61% $102.32
JERSEY BOYS $669,085 7,169 72.97% $93.33
KINKY BOOTS $1,451,463 11,101 97.45% $130.75
LES MISÉRABLES $1,031,869 10,931 97.11% $94.40
MAMMA MIA! $573,443 6,915 74.13% $82.93
MATILDA $1,163,417 11,519 100.55% $101.00
MOTHERS AND SONS $248,821 4,909 76.51% $50.69
MOTOWN THE MUSICAL $1,078,097 10,359 85.92% $104.07
NEWSIES $795,046 9,384 98.99% $84.72
NO MAN’S LAND/WAITING FOR GODOT $647,289 7,389 86.08% $87.60
OF MICE AND MEN $688,832 6,153 95.57% $111.95
ONCE $563,021 6,201 73.19% $90.80
PIPPIN $730,892 7,342 92.70% $99.55
ROCK OF AGES $366,648 4,415 94.66% $83.05
ROCKY $799,879 9,746 79.52% $82.07
THE BOOK OF MORMON $1,639,847 8,752 102.63% $187.37
THE BRIDGES OF MADISON COUNTY $385,394 5,329 65.37% $72.32
THE LION KING $1,828,835 13,575 99.82% $134.72
THE PHANTOM OF THE OPERA $954,196 11,368 88.54% $83.94
THE REALISTIC JONESES $433,391 5,677 81.38% $76.34
WICKED $1,874,352 15,318 99.31% $122.36
Totals: $26,493,581 268,649 87.74% $95.47

Broadway Show Ticket Sales Analysis w/e 3/16/2014

This weeks notable movements on Broadway are:

MILLIONAIRES CLUB
With total Broadway ticket sales revenue up to $24.4 million from last weeks $21.2 million, this week sees that seven Broadway shows are now in the millionaires club. This includes Kinky Boots, Les Miserables, Matilda, Motown, Book Of Mormon, Lion King and Wicked. Les Miserables shines as the seventh top grossing show overall and it has only just opened in previews.

THE WICKEDLY TALENTED INDINA MENZEL IN IF/THEN
If/Then begins its run in previews with strong sales.  With almost a million ($) dollars in gross Broadway ticket sales, If/Then has made it to the top ten in our Broadway Show Ticket Analysis Chart (see below). The ‘wickedly talented’ Idina Menzel (not Adele Dazeem) seems to be the drive of this new Broadway show which is directly reflected from the average ticket price of $105.65 and a 98.55% capacity.

AFTER MIDNIGHT
With a rotating list of celebrity singers as the big draw for this show, the critically acclaimed After Midnight suffered greatly last week by being stuck in the no-mans-land between the end of KD Lang and start of Toni Braxton stints on the show. It’s unclear who actually sang in that role last week, but the numbers show that how the lack of celebrity draw can impact the sales numbers massively. The average paid admission sale crashed from $96.44 to $68.39, demonstrating that the celeb headliner can make a huge difference in sales. Ironically, the capacity for After Midnight remained the same indicating that the show discounted heavily and may have papered the theatre to get the audience in. It will be interesting to see how the show recovers this week when Toni Braxton makes her debut and whether or not the gap-drop in sales can mess with overall shows ticket sales momentum or if its just a passing phase. The show plans to rotate in Toni Braxton, KD Lang, Fantasia Barrino, Kenny “Babyface” Edmonds, Dule Hill and Adriane Lenox. All of which will provide some fascinating takes on sales data as it may just end up being a popularity contest with all things equal.

The following are the Broadway ticket sales numbers for the week ending March 16, 2014:

Broadway Show Ticket Sales Analysis 03-16-14

Show GrossGross Total Attn %Cap AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $432,707 5,557 76.58% $77.87
A RAISIN IN THE SUN $981,488 7,322 100.00% $134.05
AFTER MIDNIGHT $381,020 5,571 67.22% $68.39
ALADDIN $893,595 12,035 99.96% $74.25
ALL THE WAY $887,748 9,118 80.15% $97.36
BEAUTIFUL $891,835 7,658 93.30% $116.46
BULLETS OVER BROADWAY $655,710 9,050 92.54% $72.45
CHICAGO $523,155 6,756 78.19% $77.44
CINDERELLA $910,028 11,127 79.43% $81.79
IF/THEN $929,267 8,796 98.55% $105.65
JERSEY BOYS $684,421 7,200 73.29% $95.06
KINKY BOOTS $1,330,377 10,267 90.12% $129.58
LES MISÉRABLES $1,043,262 9,397 95.41% $111.02
MAMMA MIA! $538,966 6,500 69.68% $82.92
MATILDA $1,105,243 11,451 99.96% $96.52
MOTHERS AND SONS $222,265 4,278 66.68% $51.96
MOTOWN THE MUSICAL $1,084,613 10,745 89.13% $100.94
NEWSIES $792,166 9,114 96.14% $86.92
NO MAN’S LAND/WAITING FOR GODOT $589,820 7,030 81.90% $83.90
ONCE $556,921 6,297 74.33% $88.44
OUTSIDE MULLINGAR $423,934 5,079 97.67% $83.47
PIPPIN $699,835 7,087 89.48% $98.75
ROCK OF AGES $353,712 4,310 92.41% $82.07
ROCKY $639,757 10,182 83.08% $62.83
THE BOOK OF MORMON $1,659,020 8,752 102.63% $189.56
THE BRIDGES OF MADISON COUNTY $476,374 6,418 78.73% $74.22
THE LION KING $1,733,679 13,598 99.99% $127.50
THE PHANTOM OF THE OPERA $929,682 11,214 87.34% $82.90
THE REALISTIC JONESES $253,222 2,841 81.45% $89.13
WICKED $1,861,649 14,686 97.49% $126.76
Totals: $24,465,468 249,436 87.09% $95.00

Broadway Show Ticket Sales Analysis w/e 1/19/2014

Beautiful Broadway ShowBROADWAY SALES GET A SMALL BUMP
Following a major dive in revenue last week, overall Broadway ticket sales made a slight move upward this week, going from $19,579,699 up to $20,091,732, an increase of about half a million dollars.

NEW BROADWAY SHOWS SEE MIXED RESULTS
With the New Year comes a number of new Broadway shows, which are ushering in the spring season a bit early. The Carole King bio-musical Beautiful is doing the best among them, nearly selling out and getting an average paid admission of $105.96. Outside Mullingar (starring Will & Grace‘s Debra Messing) is also coming close to selling out, but tickets are averaging at just $56.75. The New York Yankees play Bronx Bombers isn’t doing well so far, filling the theater to 61.90% capacity and getting an average ticket price of only $44.17.

The following are the Broadway ticket numbers for the week ending January 19, 2014:

Broadway Show Ticket Sales Analysis

Show GrossGross Total Attn %Cap AvgPdAdm
A GENTLEMAN’S GUIDE TO LOVE AND MURDER $527,598 6,010 82.83% $87.79
A NIGHT WITH JANIS JOPLIN $339,451 4,643 69.09% $73.11
AFTER MIDNIGHT $590,401 6,454 77.87% $91.48
BEAUTIFUL $850,362 8,025 97.77% $105.96
BRONX BOMBERS $167,974 3,803 61.90% $44.17
CHICAGO $495,368 6,575 76.10% $75.34
CINDERELLA $781,752 10,185 72.71% $76.76
JERSEY BOYS $709,931 6,732 68.53% $105.46
KINKY BOOTS $1,527,348 10,795 94.76% $141.49
MACHINAL $214,329 4,653 80.00% $46.06
MAMMA MIA! $538,818 7,064 75.73% $76.28
MATILDA $1,130,146 10,594 92.48% $106.68
MOTOWN: THE MUSICAL $1,169,588 10,235 84.90% $114.27
NEWSIES $717,531 8,110 85.55% $88.47
NO MAN’S LAND/WAITING FOR GODOT $692,954 7,079 82.47% $97.89
ONCE $657,372 6,306 74.43% $104.25
OUTSIDE MULLINGAR $282,706 4,982 95.81% $56.75
PIPPIN $768,965 7,010 88.51% $109.70
ROCK OF AGES $361,214 4,120 88.34% $87.67
THE BOOK OF MORMON $1,750,313 8,752 102.63% $199.99
THE BRIDGES OF MADISON COUNTY $212,261 2,783 91.04% $76.27
THE GLASS MENAGERIE $563,227 5,608 90.10% $100.43
THE LION KING $1,653,132 13,292 97.74% $124.37
THE PHANTOM OF THE OPERA $757,978 9,388 73.12% $80.74
TWELFTH NIGHT/RICHARD III $881,048 8,571 101.94% $102.79
WICKED $1,749,967 14,273 98.62% $122.61
Totals: $20,091,732 196,042 84.81% $96.03

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2013 nytix.com

Kinky Boots To Launch Tour in Vegas

Kinky Boots Broadway ShowThe Tony Award winning musical Kinky Boots is currently one of Broadway’s top-grossing shows, bringing in big audiences night after night. And later this year, people outside of New York City will finally get a chance to see the crowd-pleasing tuner. The first national tour of Kinky Boots will start off in Las Vegas at the Smith Center on September 4, 2014.

Based on the British film of the same name, Kinky Boots is about a young shoe manufacturer who saves his family business by focusing on making footwear for an untapped market — drag queens. The musical, directed and choregraphed by Jerry Mitchell, has a book by Harvey Fierstein and score by pop star Cyndi Lauper.

Kinky Boots can currently be seen on Broadway at the Al Hirschfeld Theatre (302 W. 45th Street), where it opened on April 4, 2013. Tickets are available at www.telecharge.com.

Tony n’ Tina Coming Back to Off-Broadway

Tony n' Tina's WeddingA pioneer in interactive theater, the former long-running Off-Broadway hit Tony ‘n’ Tina’s Wedding is coming back to New York City’s Off-Broadway scene this year. Starting March 5, the two-part theater piece will play at the Jacqueline Kennedy Onassis High School (120 W. 46th Street) in midtown Manhattan where Tony and Tina’s comedic wedding ceremony will take place. The audience will then be led by the show’s performers (playing the bridal party and Tony and Tina’s friends and family) through Times Square to Guy’s American Kitchen & Bar (220 W. 44th Street), where they will eat an Italian buffet, enjoy cocktails, and dance to a DJ.

Brought to life by Hofstra University undergrads Nancy Cassaro and Mark Nasser in 1985, Tony ‘n Tina’s Wedding went on to have a long commercial run in Greenwich Village, followed by a 10-year run in Times Square.

Tickets for this new production of the interactive performance piece are $125-175. Performances will be held Wednesdays through Saturdays at 7pm, along with 2pm Saturday matinees and 3pm Sunday matinees. Visit www.TonyLovesTina.com or call 866-811-4111 for tickets and information.

Broadway Loves the Spice Girls To Play at 54 Below

The Spice Girls musical Viva Forever! that has played London’s West End may not have yet made it to Broadway, but that doesn’t mean there aren’t plenty of Broadway performers who love the famed British pop group. In fact, many of them will be gathering at 54 Below on January 13 at 11:30pm for a special concert dubbed “Broadway Loves the Spice Girls”.

Well over a dozen New York City actors will perform new vocal arrangements (written by Benjamin Rauhala) of the Spice Girls’ many hits, including “Wannabe” and “2 Become 1″. The list of performers slated for the concert include Ashley Kate Adams, Stephanie Umoh, Kate Loprest, Jason Gotay, Gabrielle McClinton, Emily McNamara, and Darren Bluestone.

The cover charge for the concert is $10, and there is also a $20 food/drink minimum. To purchase tickets or learn more, go to www.54Below.com.

Broadway’s 700 Sundays Will Be Taped To Air on HBO

Billy Crystal 700 SundaysBilly Crystal’s return production of 700 Sundays, which is playing for a limited time at the Imperial Theatre through January 5, has proved to be a major Broadway hit this season. But if you haven’t been able to score tickets to Crystal’s one-man show, you will be able to see it on HBO next year. On January 3 and 4, 700 Sundays will be taped to broadcast in 2014 on the premium cable network.

“Billy Crystal has been a beloved member of the HBO family for more than three decades,” stated president of HBO Programming, Michael Lombardo. “It’s thrilling to us that he decided to let us film this legendary theatrical event.”

700 Sundays, which originally played on Broadway several years ago (and won a 2005 Tony Award for Special Theatrical Event), is Billy Crystal’s dramatic memoir in which he talks about growing up in New York City and in particular the cherished Sundays that he spent with his dad.

Jersey Boys To Offer Guarantee For Inclement Weather

Jersey Boys Broadway ShowThe long-running hit Broadway musical Jersey Boys, playing at the August Wilson Theatre in New York City, has announced that it will be offering a “Winter Weather Guarantee” to people who buy tickets for performances taking place from January 2 to March 30, 2014.

Given that winter storms can wreak havoc on the roads and shut down airports, this guarantee is particularly helpful for tourists or people who have to commute significant distances to get into the city.

The guarantee allows Jersey Boys ticket holders to exchange tickets for those performances for tickets to any other performance that is currently on sale. Learn more about the details of the “Winter Weather Guarantee” policy at www.JerseyBoysBroadway.com/Winter.

James Franco, Leighton Meester To Star in Broadway Of Mice and Men

James FrancoThe classic John Steinbeck novel Of Mice and Men will come to the Broadway stage early next year in a new production starring James Franco, Chris O’Dowd, and Leighton Meester. Anna D. Shapiro will direct the production, which will mark the first time that Of Mice and Men has been seen on Broadway in 40 years.

James Franco (Oz the Great and Powerful, 127 Hours) will take on the main role of George, while O’Dowd (Bridesmaids) will play his sweet but simple-minded friend Lennie. Meester (TV’s Gossip Girl) will play Curley’s wife.

Of Mice and Men will start preview performances at the Longacre Theatre on March 19, 2014, with opening night scheduled for April 16. The production will be a limited engagement, playing until July 27. Tickets go onsale on January 11. Find out more information at OfMiceAndMenOnBroadway.com.

Real Housewives Star To Perform Off-Broadway

Kandi BurrussKandi Burruss, one of the stars of Bravo’s The Real Housewives of Atlanta, will soon join the cast of the Off-Broadway show NEWSical The Musical. Her two-week stint in NEWSical will be from January 13-26, 2014.

“I am thrilled to join the cast of NEWSical The Musical,” said Kandi Burruss in a statement. “Having just come off of my own musical production, NEWSical The Musical furthers my journey in entertainment to, simultaneously, do more of what I love: act and sing.” As well as her role on the Atlanta edition of the popular Real Housewives franchise, Burruss is known as a songwriter and record producer.

NEWSical the Musical, which currently features Christine Pedi and Michael West, among others, is playing on Theatre Row at 410 W. 42nd Street. Tickets are $90 to $110. Go to www.NEWSicalthemusical.com for tickets and information.