Broadway Show Ticket Sales Analysis w/e 10/13/2013

The Glass MenagerieANOTHER JUMP IN BROADWAY SALES
Total Broadway ticket sales continue to soar upwards as several new shows are in the process of opening on the Great White Way. Sales this week jumped by more than $3 million, going from last week’s $21,422,658 up to $24,614,027.

NEWEST SHOWS VIE FOR AUDIENCES
There are many new Broadway shows now competing to get audiences in seats right now.  So far Betrayal (which has movie star Daniel Craig in the lead) and The Glass Menagerie (which received glowing reviews) are the only genuine hits.  Most of the other shows — such as A Time to Kill, Big Fish, and First Date — are either struggling or doing decent business that is respectable but not necessarily good enough to keep them running very long.  However, even with less-than-stellar sales, many of these shows will make the effort to keep running for the next few months in order to take advantage of the Thanksgiving and Christmas holidays, when Broadway inevitably sees its best ticket sales.

SOUL DOCTOR HAS A WEAK FINAL WEEK
The new show Soul Doctor, a biographical musical about the famed “rock ‘n’ roll rabbi” Shlomo Carlebach, ended its Broadway run without much advance notice this past Sunday, October 13.  Although Soul Doctor closed in a hurry, the writing was on the wall since it first began performances in the late summer, as the show never managed to do very strong business and was always offering considerable discounts on tickets.  In its last week, the tuner came close to filling its theater to 75% capacity, but the average paid admission was a mere $30.52 per ticket.

CLOSE RACE BETWEEN TOP FOUR BROADWAY SHOWS
Disney’s The Lion King came out on top this week with total earnings of $1,885,054, but its most close competitors came in very close.  Second place went to Wicked at $1,874,654, and third went to the smash hit The Book of Mormon at $1,844,539.  Coming in the fourth slot was Tony-winning newcomer Kinky Boots, which brought in $1,810,202.

The following are the Broadway ticket sales numbers from the week ending October 13, 2013:

Broadway Show Ticket Sales Analysis

Show GrossGross Total Attn %Cap AvgPdAdm
A NIGHT WITH JANIS JOPLIN $353,070 5,023 93.16% $70.29
A TIME TO KILL $278,494 5,464 85.16% $50.97
ANNIE $735,228 9,182 80.77% $80.07
BETRAYAL $1,112,027 7,371 100.00% $150.87
BIG FISH $856,110 10,112 89.58% $84.66
CHICAGO $684,614 7,961 92.14% $86.00
CINDERELLA $842,893 9,964 71.13% $84.59
FIRST DATE $448,331 6,559 76.70% $68.35
JERSEY BOYS $980,494 8,862 90.21% $110.64
KINKY BOOTS $1,810,202 11,480 100.77% $157.68
MAMMA MIA! $900,507 10,027 83.67% $89.81
MATILDA $1,430,085 11,499 100.38% $124.37
MOTOWN: THE MUSICAL $1,488,380 12,124 100.56% $122.76
NEWSIES $843,620 9,198 97.03% $91.72
ONCE $798,203 7,692 90.79% $103.77
PIPPIN $989,455 8,007 101.10% $123.57
ROCK OF AGES $399,628 4,090 87.69% $97.71
ROMEO AND JULIET $470,744 5,832 55.27% $80.72
SOUL DOCTOR $128,256 4,202 74.82% $30.52
SPIDER-MAN TURN OFF THE DARK $956,929 11,243 88.78% $85.11
THE BOOK OF MORMON $1,844,539 8,752 102.63% $210.76
THE GLASS MENAGERIE $724,363 6,327 101.65% $114.49
THE LION KING $1,885,054 13,603 100.02% $138.58
THE PHANTOM OF THE OPERA $1,023,947 11,986 93.35% $85.43
THE SNOW GEESE $236,863 4,030 88.57% $58.77
THE TRIP TO BOUNTIFUL $317,826 3,148 98.71% $100.96
THE WINSLOW BOY $199,512 4,232 71.49% $47.14
WICKED $1,874,654 14,430 99.71% $129.91
Totals: $24,614,027 232,400 89.85% $99.29

Broadway ticket sales raw data are provided courtesy of The Broadway League All other data, text, opinion, charts and commentary are copyright © 2013 nytix.com

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Michael Tubbs - The Stats Guy

Michael Tubbs - The Stats Guy

Finance and Stats at New York Show Tickets Inc.
Michael's passion for Broadway and statistics came together perfectly for his assignment as "Broadway Sales Analyst" at New York Show Tickets Inc. He loves to forecast future Broadway ticket sales, diagnose breaking trends and can spot winners and loses long before the crowd. Favorite Celebrity: Ashton Kutcher