Broadway Show Ticket Sales Analysis w/e 4/7/2013

I'll Eat You Last Broadway ShowBROADWAY TICKET SALES DECLINE
After a few impressive jumps in the total Broadway ticket revenue, this week saw a decrease in sales, bringing in a total of $25,899,686 (down from $28,531,066). This dip was perhaps to be expected given that last week’s big leap was due to holiday ticket buying. The week prior, Broadway took in less than $22 million, so if we compare with that figure instead, this week’s receipts still indicate a healthy upward trend in ticket sales as Broadway benefits from Spring tourism.

FOUR NEW BROADWAY SHOWS DEBUT
The new shows keep on coming. Bette Midler is putting most of them to shame with I’ll Eat You Last: A Chat with Sue Mengers, a one-woman show that nearly sold out at 99.96% capacity, with tickets going for an average paid admission of $133.78. The Broadway revival of Jekyll & Hyde, starring Constantine Maroulis, also began preview performances this week, but at a far less impressive theater capacity of 56.77%. Alan Cumming’s one-man Macbeth is showing healthy signs during its first week on the boards, filling over 85% of the theater at an average paid admission of $105.35. The play The Big Knife did modest business, filling 73.11% with an average paid admission of $51.61.

WICKED AND THE LION KING BREAK TWO MILLION
Forget the Millionaires Club, this week saw two Broadway musicals in the Two Millionaires Club. Long-standing favorites Wicked and The Lion King both managed to earn two mil, with Wicked grabbing the top spot at $2,257,034.

The following are the Broadway ticket sales numbers from the week ending April 7, 2013:

Broadway Show Ticket Sales Analysis

Show Name GrossGross TotalAttn %Cap AvgPaidAdm
ANN $308,202 4,398 49.39% $70.08
ANNIE $1,120,203 12,406 90.79% $90.30
BREAKFAST AT TIFFANY’S $337,621 4,532 52.50% $74.50
CHICAGO $702,715 7,544 87.31% $93.15
CINDERELLA $1,243,857 12,783 91.25% $97.31
HANDS ON A HARDBODY $240,040 4,879 58.70% $49.20
I’LL EAT YOU LAST: A CHAT WITH SUE MENGERS $313,705 2,345 99.96% $133.78
JEKYLL & HYDE $341,454 4,513 56.77% $75.66
JERSEY BOYS $1,015,051 9,002 91.63% $112.76
KINKY BOOTS $775,687 11,271 98.94% $68.82
LUCKY GUY $1,226,451 9,607 101.60% $127.66
MACBETH $92,285 876 85.46% $105.35
MAMMA MIA! $1,027,152 11,226 93.67% $91.50
MATILDA $915,507 9,996 100.00% $91.59
MOTOWN: THE MUSICAL $1,130,744 12,056 103.57% $93.79
NEWSIES $1,091,883 9,611 100.53% $113.61
NICE WORK IF YOU CAN GET IT $771,078 9,128 79.29% $84.47
ONCE $951,033 8,284 97.78% $114.80
ORPHANS $595,471 7,539 87.99% $78.99
PIPPIN $661,104 7,486 94.52% $88.31
ROCK OF AGES $458,868 4,315 92.52% $106.34
SPIDER-MAN TURN OFF THE DARK $1,409,174 13,154 85.19% $107.13
THE ASSEMBLED PARTIES $156,671 3,402 74.77% $46.05
THE BIG KNIFE $223,376 4,328 73.11% $51.61
THE BOOK OF MORMON $1,705,678 8,752 102.63% $194.89
THE LION KING $2,081,319 13,600 100.00% $153.04
THE NANCE $367,937 5,895 80.44% $62.42
THE PHANTOM OF THE OPERA $1,368,904 12,594 98.08% $108.69
THE TESTAMENT OF MARY $196,495 5,030 76.20% $39.06
THE TRIP TO BOUNTIFUL $441,915 6,297 74.05% $70.18
VANYA AND SONIA AND MASHA AND SPIKE $371,075 4,818 76.52% $77.02
WICKED $2,257,034 14,290 98.74% $157.94
Total $25,899,686 255,957 86.06% $94.69

Broadway ticket sales raw data are provided courtesy of The Broadway League. All other data, text, opinion, charts and commentary are copyright © 2013 nytix.com.

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Michael Tubbs

Michael Tubbs

Finance and Stats at New York Show Tickets Inc.
Michael's passion for Broadway and statistics came together perfectly for his assignment as "Broadway Sales Analyst" at New York Show Tickets Inc. He loves to forecast future Broadway ticket sales, diagnose breaking trends and can spot Broadway show winners and losers long before the rest of the crowd. Favorite Celebrity: Ashton Kutcher