Broadway Box Office Springs into Spring

Springsteen, Waitress, Frozen, Dear Evan Hansen Going Strong

bruce springsteenIn the week ending March 11, 2018, the Broadway box office is showing signs of warming along with the weather.  This past week, of the 29 shows currently running, the total box office gross was $29,425,563, which is an increase of $3,602,168 for these shows from the week before.  This represents a per-show average weekly gross of $1,014,675, which is an increase from last week’s per-show average of $890,462.  The stark increase is due to a combination of new shows entering full performance weeks for the first time, along with older shows demonstrating continued and renewed strength.  The biggest increase this past week was seen by Springsteen on Broadway, which went up by $480,137 from last week to reach a weekly gross of $2,396,015 across its full week of five performances, or 100.5% of its gross potential.  Meanwhile, Frozen went up by $469,929 to reach a weekly gross of Frozen on Broadway logo$1,453,464 over 7 performances, which represents 100.4% of its gross potential.  Meanwhile, Waitress starring Sara Bareilles in her final week of this stint in the show demonstrated a strong upsurge, going up by $270,758 to reach a weekly gross of $1,133,417, or 111.2% of gross potential.  Starting this week, the part of Jenna will be taken over by Stephanie Toms, stepping up from the ensemble, and filling in the gap until Katharine McPhee begins performances on April 10, 2018.  We can therefore expect to see a downward trend in the coming weeks until McPhee enters the stage.  In the meantime, the 2017 Tony Award winning musical Dear Evan Hansen is still thriving, bringing in a weekly gross this past week of $1,654,008, or 116.1% of its gross potential.

New Spring Shows Also Contribute to Bolstered Revenue

three tall womenMeanwhile, the new shows this spring season have also helped the overall box office increase that took place last week.  Angels in America entered a more full week of seven performances, bringing in a weekly gross of $994,785, or 69.5% of its gross potential.  Edward Albee’s Three Tall Women also played a week of seven performances, bringing in a weekly gross of $497,066, which is an increase of $213,770 from last week, and which represents 70.4% of the show’s gross potential.  In addition, Kenneth Lonergan’s Lobby Hero went up by $111,529 to reach a weekly gross of $372,855 in its full week of eight performances, which represents 58.4% of gross potential.  In addition, the Scott Rudin produced revival of Carousel went up by $163,120 in a week of seven performances to reach a weekly gross of $865,507, which represents 61.0% of its gross potential.  Meanwhile, The Parisian Woman saw a slight uptick in its final week of performances, going up by $83,968 to bring in a weekly gross of $467,853, which represents 45.1% of its gross potential.  Despite the star power of Uma Thurman and the House of Cards credibility of Beau Willimon, the poor reviews incurred by The Parisian Woman led the show to peter out at the box office, despite the small increase at the very end of its run.

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With over 20 years experience in the Broadway field, including show marketing, production, development and investment, Jennifer R Jones is an all-around subject-matter-expert in the Broadway business. She lives in Manhattan with her husband and her iMac and tries to see at least five Broadway shows per week and when time will allow, will sneak in a daytime TV production for fun.
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